Pitch Anything in 15 Seconds

A one-floor elevator pitch? It can be done. Here’s how. Can you squeeze the pitch for your movie, tv show, web series, or other IP in 15 seconds or less? With the help of a Message Map, according to Carmine Gallo, you can. Try it for your next pitch. It should even work for a one-floor-only ride in an elevator with an A.D.D. executive.  

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